ABOUT & CONTACT
Debbie Stanley teaches music professionals around the world to manage the business side of their careers without getting overwhelmed and lost in the details. Since starting her company, Thoughts In Order, in 1997, Debbie established herself as a systems consultant, speaker, instructor, and author across all industries. Upon moving from Detroit to Austin in 2012, she sharpened her focus to the music industry, digging into the systems that drive every aspect of a music career including booking, touring, production, marketing and promotion, recording and distribution, copyright and royalties, and the wellbeing and protection of artists and their creative gifts. Her past and current project portfolio ranges from large-scale conference and festival production to one-on-one consultation and coaching of music creators and industry professionals.
Debbie is also honored to be a curator of the Austin Public Library’s Electric Lady Bird streaming music catalog, a member of the South By Southwest Music Conference Advisory Board, and a Professional Member of the National Academy of Recording Arts and Sciences.
Debbie’s latest book, The Organized Musician, is helping independent musicians around the world to live their dream of a career in music. Published in 2017 and well-received as the basis of her South by Southwest presentation that year, The Organized Musician has become a workbook, touchstone, and traveling companion for musicians throughout the U.S. and beyond. Her next book, Modern Music Patronage, will teach music fans how to give substantive support to the artists they love in the post-pandemic age of independent music.
As an educator, Debbie has offered courses and trainings for her professional organizing peers for over twenty years. She is the developer and instructor of “Fundamental Organizing and Productivity Principles,” a flagship course of the National Association of Productivity and Organizing Professionals, as well as other courses in the NAPO curriculum, and is a frequent conference presenter. In 2021, Debbie will join the faculty of Austin Community College’s respected Music Business, Performance, and Technology department as the developer and instructor of “Music Career Organization,” a foundational course that is the first of its kind in any college or university music industry degree program.
Outside of work, Debbie enjoys hosting house concerts and catching shows around town, and looks forward to the post-pandemic resurgence of live music.